Great Plains Native Asset Building Coalition Logo

Client:Great Plains Native Asset Building Coalition

As a group of leading organizations dedicated to improving the quality of life for Native Americans through various asset-building strategies, the Great Plains Native Asset Building Coalition’s logo symbolizes unity and growth. The circle is representative of Native culture and communicates the concept of a group coming together. The words, “Great Plains Native Asset Building Coalition,” are strategically positioned to complete the circle and strengthen its bonds. The hand and seedling inside the circle represent a human element in the asset-building movement, where much of the work done is based on the fundamentals of people helping people.

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